10 Aldi “Dupes” That Taste Identical to the Name Brand
Aldi relies heavily on private-label products, many of which are developed to closely mirror popular national brands. In plenty of cases, the similarities are close enough that casual side-by-side comparisons are surprisingly tricky, and price becomes the most obvious difference. These are Aldi dupes where flavor, texture, and everyday use closely match the originals, so many shoppers feel comfortable skipping the name brand.
Millville Frosted Shredded Wheat Vs. Kellogg’s Frosted Mini-Wheats

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This is one of Aldi’s least subtle swaps, and also one of its most convincing. The cereal pieces are nearly identical in size and density, with frosting that’s evenly distributed. In milk, the sweetness holds up without dissolving too quickly. For people who eat this cereal regularly, the Aldi version delivers a very similar experience from the first spoonful to the last.
Benton’s Caramel Coconut Fudge Cookies Vs. Girl Scout Samoas

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These cookies stand on their own. The mix of toasted coconut, chewy caramel, and chocolate coating is balanced, and the cookies hold their shape. They also avoid the overly sweet finish that some seasonal batches can develop. Served without packaging, many people find it difficult to tell which cookies came from which box.
Choceur Milk Chocolate Peanut Butter Cups Vs. Reese’s
The difference between these two comes down to mouthfeel. Aldi’s version is smoother, with a peanut butter center that melts. The chocolate coating is a bit softer and less waxy, which gives the candy a cleaner finish. Sweetness levels are similar, but the Aldi cups tend to feel more evenly balanced from bite to bite.
Specially Selected Premium Marinara Vs. Rao’s

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Jarred Marinara lives or dies on restraint. This Aldi sauce keeps the ingredient list short and the tomato flavor forward, avoiding the heavy sweetness common in cheaper sauces. The texture is thick without turning pasty, and it clings well to pasta. In everyday cooking, it behaves much like what people expect from Rao’s.
Benton’s Double Stuffed Sandwich Cookies Vs. Oreos
Instead of copying the iconic shape, Aldi focuses on proportion. The cream layer is generous without overwhelming the cookie, and the chocolate wafers keep their snap even after dunking. The flavor profile is neutral enough to work as a snack, a dessert ingredient, or a baking shortcut.
Friendly Farms Greek Yogurt Vs. Chobani

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Plain Greek yogurt exposes shortcuts quickly, and this one holds up well. The texture is thick without chalkiness, and the tang is clean. It works eaten straight, mixed with fruit, or used as a cooking substitute. Many shoppers report little noticeable difference, especially once toppings or recipes come into play.
Clancy’s Cheese Curls Vs. Cheetos
These hit the same nostalgic note without leaving behind the heavy oil residue that some people associate with the original. The crunch is firm, the cheese coating is evenly applied, and the flavor holds steady through the bag. They taste like what people remember cheese curls tasting like.
Millville Toaster Tarts Vs. Kellogg’s Pop-Tarts

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This is one of the clearer overlaps between quantity and quality. The pastry layers toast evenly, the filling doesn’t pool at the edges, and the frosting stays intact instead of flaking off. Some flavors even feel more generously filled.
Happy Farms Spreadable Cheese Wedges Vs. Laughing Cow
Texture matters more than flavor when it comes to these snacks, and Aldi gets it right. The cheese spreads smoothly without turning gummy, and the mild dairy flavor stays consistent across wedges. They work on crackers, sandwiches, or straight from the foil, exactly as intended. The portion size and packaging help reinforce the sense that little was sacrificed in the swap.
Savoritz Cheddar Turtle Crackers Vs. Goldfish
These crackers replicate the crunch-to-cheese ratio that makes Goldfish work, with a cheddar flavor some people find slightly fuller. The crackers retain their structure rather than dissolving into dust. The level of satisfaction they offer keeps them in rotation.